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Case Study 1

Project type

Beanding

Date

Jan 2025

Location

Surrey

Luna Aesthetics
Type: Skin & Aesthetics Clinic
Location: Surrey, UK

"I launched Luma Aesthetics five years ago, and while our treatments and results have grown in sophistication, our branding hasn’t kept up. I want to reposition Luma as a more elevated, skin-expert-led clinic that feels clinical but still warm and approachable. We’re known for our subtle tweakments, and I want our brand to reflect that ‘quiet luxury’ feel. Think soft neutrals, beautiful typography, and an overall sense of calm professionalism. I’d also love social templates that feel clean, editorial and educational—nothing too flashy."

1. Mini brand guide (logo, colour palette, typography, tone of voice)
2. Instagram grid mockup with templates (educational carousel, testimonial, quote, before/after)
3. Treatment menu or flyer
4. Website homepage mockup

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